Halfords improves customer service and IT support with Hornbill's Supportworks

July 14th, 2009 -- UK's leading retailer of car accessories and leisure equipment invests in IT service desk software as it focuses on customer service

Halfords, the leading UK retailer in the car accessories and leisure market, has implemented Hornbill's Supportworks service management software to support over 10,000 staff users and millions of retail customers. The IT service desk uses Supportworks to log all calls from staff using its IT, point of sale till and telecoms systems across all 467 stores. A second, external-facing customer service desk uses Supportworks to manage all customer service calls on products and services. Since implementing Supportworks, Halfords claims that both the IT and customer service teams have been able to improve systems performance and service delivery.

According to Nik Thompson, IT Service Desk Manager at Halfords: "We wanted a single service platform that we knew could support not just our IT service desk, but also our customer services team. We knew that Hornbill's solution had been successfully used by other organisations in this way - Supportworks' out-of-the box functionality makes it very easy to use and to adapt to the needs of each team."

"The benefits that we have seen from the reports are fantastic. We now have much better visibility of the information that we are gathering and are able to improve our service delivery and system performance by analysing and acting upon the data that we capture on Supportworks. Our area managers now have regular information on customer issues and these can be fed back directly to the stores to take action, enabling them to focus on customer service."

Halfords uses the reports built into Supportworks to provide call data information to manage and prioritise workload and resources across the team. The data from the reports has enabled the team to act proactively on issues and trends that it has identified and reduce calls as a result.

Following the success of Supportworks, the team has moved to the latest version and is investigating the possible use of the Customer SelfService portal for staff in the stores, enabling them to log their own calls. This will save time for employees and also reduce the number of calls to the service desk.

Gerry Sweeney, CEO of Hornbill Systems commented: "For large retailers like Halfords it is vital that business operations run efficiently - failure of IT systems can have a huge impact on customer service delivery, both in store and post sales. Supportworks provides a single technology platform that can be used across the business functions to manage and deliver service support. It is a management tool that enables both the IT and customer service team to effectively capture, log and respond to queries efficiently. Supportworks can help companies to operate in today's challenging times, maximising on their investment in IT when it is even more important than ever to empower staff to work smarter and get the best from existing resources."

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NOTES TO EDITORS

About Halfords
The Group employs in excess of 10,000 staff and sells over 10,000 different product lines, ranging from car parts and cycles through to the latest in-car technology, alloy wheels, child seats, roof boxes and outdoor leisure and camping equipment. Halfords' own brands include Ripspeed, for car enhancement and Bikehut, for cycles and cycling accessories, including the Apollo and Carrera brands. Two further premium brands were added during 2008: Boardman cycles and accessories, where Halfords has exclusive UK distribution rights, and URBAN Escape for camping equipment. Operating from 467 stores, including five stores in the Czech Republic, and 25 smaller format, neighbourhood stores, Halfords offers a "wefit" service for car parts, child seats, satellite navigation and in-car entertainment systems, and a "werepair" service for cycles. Halfords: shop in store, buy on line, or use the new "Reserve & Collect" service to acquire products on line at www.halfords.com

About Hornbill

Hornbill's IT Service Management solutions empower Service Delivery Teams to deliver truly customer-centric service and drive greater operational efficiency, enabling them to increase customer satisfaction and do more with the same resources.

Supportworksapplications can be deployed as a cloud-based solution using myservicedesk.com or On-Premise.Ease of use for both service desk analysts and business users ensures customers are able to quickly deliver business value through rapid deployment and adoption of Self-Service, automation, proactive problem management and innovative knowledge management features. Unique 'Human Touch' features improve the service experience, putting people at the heart of the Service Desk.

Hornbill solutions include ITIL-compatible IT Service Management (ITSM), IT Helpdesk, Human Resources, Facilities Management and Customer Services, with the flexibility to build additional service desks at minimal extra cost.

Customers include: :Buckinghamshire Hospitals NHS Trust, Camelot, Greggs, Kent County Council, Knight Frank, London Borough of Merton, London School of Economics, Natural History Museum, The National Archives, Toyota Motorsport and University of Portsmouth.

Hornbill was founded in 1995 and has its Head Office in London. For more information about Hornbill's service management solutions please visit www.hornbill.com.

Public Relations Contacts

Hornbill Service Management Limited
Catherine Staite
T. +44 (0) 208 582 8229
E. catherine.staite@hornbill.com
Spark Communications
Dominic Walsh
T. +44 (0) 20 7436 0420
E. dominic@sparkcomms.co.uk